This kind of swap is dealt for risk hedging purpose when banks issue their structured bond. One of the typical cases is that an European bank want be funded by Asian investors. Asian investors may invest in their local currency while the European bank want EUR or own currency. In this case, the European bank offers products in Asian local currency and hedges in cross currency swap, EUR vs JPY for example. The swap counter party could be investment banks or market brokers.
Cross currency swap provide some sense of currency exchange. Reminding CHF jump last week, traders who had USD/CHF cross currency swap must have had their Marked to Market jumped. The figure describes an example of cross currency swap in USD vs CHF. In this figure, Entity B pays CHF to Entity A up to the maturity against USD.
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